focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web
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Our findings were based on a survey of 779 U.S. teachers conducted in May 2022, along with subsequent focus groups that took place in the fall of that year. David T. Marshall, The Conversation, 7 Jan. 2025 Even the decision to run those populist TV ads was driven not by conviction or popular demand, but by data scientists at the helm of focus groups. Matthew Karp, Harper's Magazine, 2 Jan. 2025 Some other design decisions were also abandoned during the focus group testing process, the FDA said. Alexander Tin, CBS News, 14 Jan. 2025 The Democratic Party lacks a clear direction following President-elect Donald Trump‘s victory, and strategists and focus groups alike have taken note. Elaine Mallon, Washington Examiner - Political News and Conservative Analysis About Congress, the President, and the Federal Government, 24 Dec. 2024 See all Example Sentences for focus group 

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

Dictionary Entries Near focus group

Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 8 Feb. 2025.

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